I was invited as a director and cinematographer for this project by a creative agency. They saw an ad I shot previously and loved the way we used projection as a creative solution. They wanted to use that same technique for a campaign they were developing for Russian Post. Together, we came up with this awesome concept that involved a stylish gamer girl, a unique space, and some pretty slick editing transitions. We nailed the projection so well that even the client was blown away and thought it was too good to be true. We had to go back and add even more digital and "handcrafted" elements to prove it wasn't some kind of magic trick. Overall, it was an amazing experience, and I had a blast working on the project from the initial brainstorm all the way through to the finished film.